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Introducing the Google Online Marketing Challenge supported by Latitude Express
Are you a keen marketer? If so, then you will be aware that online marketing is the future. Digital marketing spend has increased year on year while other channels have reduced. It is also a great industry to work in. It is vibrant, challenging and most of all, it is fun.
My name is Andrew Harris and I am the operations director for Latitude Express. We are a digital marketing agency based in the North West and we are keen to support local university to grow and recruit the best talent. However, based on personal experience while I was looking for my first job since graduating (it wasn’t that long ago!!) I found many hurdles which I needed to overcome before being accepted. The main hurdle was that most companies are looking for individuals with experience. Most students have minimal experience, especially when the industry (digital) is so young. This issue is one of the main reasons why Latitude Express is keen to promote and support the following opportunity:
The Online Marketing Challenge 2012 powered by Google
The competition is open to all students and the global winners have a chance to win a great prize – a trip to Google headquarters in California. More information about this challenge can be found here
http://www.google.com/onlinechallenge/
Free support from Latitude Express
If you are keen to take on this challenge, contact your University, form your group and then contact me at Latitude (andrew.harris@latitude-express.com) and I will arrange for some free training. Our training will give you some best practise guidelines and the tools you need to succeed.
Benefit
There are many benefits for taking up this online marketing challenge. Firstly, you will have some free training from Latitude Express. You will then gain a great chance of winning a cool prize if you are successful, but most importantly, you will gain some great experience. This experience will give you a great chance to land that perfect role in any digital marketing agency.
Some key dates
Key Dates for GOMC 2012
Professor registration:
November 15, 2011 to May 1, 2012
Student registration:
January 31, 2012 to May 11, 2012
3 Week AdWords campaign or 6 Week Google+ Page window:
January 31, 2012 – June 8, 2012
Deadline for uploading campaign report:
June 15, 2012
Global and regional winners announcement:
Late July, 2012
Social Impact Award winners announcement:
Late August, 2012
Social Media Award winners announcement:
Late August, 2012